Thursday, March 28, 2013

Why Google Authorship Matters

Before we get all settled in here, let me tell you something I have learned in just a few days. Writing in a strict format of 'who, what, when, where, how and why' sections is just too difficult for me. In case you don't know, I'm a bit of a free spirit. So I'm going to change things up a bit and write more like I talk. I hope it works better for all of us.

Have You Ever Wondered? 

Why do some search results have people's pictures in them? Well, thats because they are using something that Google calls 'authorship tags'. Those tags are actually a little piece of code that tells your browser where to get the picture from. I don't know whether it's a 'written in stone' requirement that the information come from a Google(or Gmail) account. But I do know it's a lot easier if you use Google.

Wednesday, March 27, 2013

Why Don't People Like My Page?

As promised, if a question is sent in, it will be answered here. I had so many questions sent in yesterday I had to respond directly to some. I'm trying to avoid sending out more than one 'Five Fifteen Report' per day. Please bear with me. Today's question: "I've done everything I know to do, but I still don't have a bunch of likes on my Facebook page. So.. why haven't a bunch of people 'liked' my Facebook page?

Who's Cares? 

 Likes really don't mean as much as you think. I can buy 1000 "likes" for $5. If I were really vain, I'd have done that a few years ago. The best way to answer this question is to start by asking "Have you ever had an email from Stan Bush or any company that he represented asking you to 'like' my page?" The answer is no. There are reasons for this.

Wednesday, February 20, 2013

Do What You Said You Would Do

Giving free advice is easy. You just open your mouth and start yammering away. Don’t bother about your personal experience. Just tell them what they need to be doing. Whether it’s business, personal, community or global doesn’t matter. Just flap your jaws. No real need to be able to back it up. After all, it’s advice. And it’s free. Sorta.

Saturday, February 16, 2013

Don't Let Their View Block Your Vision

You've experienced it. You've spent hours, maybe even days, months or years creating something. You rolled it over and over in your mind until you thought it was just right.  Then when you show someone your 'Big Idea" their response is "Gee. I don't get it. I don't know what this is. What are you trying to do here? I want to see you do this. Why in the world would anyone ever buy a pet rock? This will never fly. It's a lead balloon. Trust me. I'm Gumby dammit!  " Yes indeed. If you're not careful their view will block your vision.

Friday, January 4, 2013

Lights Are On, But Nobody's Home

Dear Customer Service,
   I was in your store today but couldn't get waited on, so I left. I appreciate you putting all your nice price tags out there for me though. Now I can shop in confidence and buy it cheaper elsewhere.
   It wasn't like I didn't try to buy from you. I was there for more than 10 minutes looking around.  I went in all of your showrooms. I even went to the office where I thought your people were. The sign said Contact Us, But Nobody said "BOO" or anything.
     Maybe that's why no one was in your store. I didn't see anybody at all.  You should get a new manager or something. It's unacceptable. Oh... I almost forgot to tell you.  Here's the address of the store I was visiting. http://www.yourdomain.com .  Signed... Ima Buyer

Sunday, December 9, 2012

Google Profile

     Have you ever wondered how much information Google has about you, your shopping habits, and the places you visit on the Internet?  You've heard that they watch everything, record everything, store everything and share everything that you do.  I can't say that for sure, but I have wondered 'what exactly are they keeping?"    Have you ever thought about how interesting it would be to get your hands on what they have?  Maybe take a look to see what it is that they know about you...the most interesting person on the planet?  Well now you can do just that.   It may sound like some sort of Food on the run place, but it's far from it.  This is serious data folks.